IT'S NOT HOW GOOD YOU ARE, IT'S HOW GOOD YOU WANT TO BE BOOK
PHAIDON - Paperback
The world’s top advertising guru, Paul Arden, offers up his wisdom on issues as diverse as problem solving, responding to a brief, communicating, playing your cards right, making mistakes, and creativity – all endeavors that can be applied to aspects of modern life.
This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must.
This uplifting and humorous little book provides a unique insight into the world of advertising and is a quirky compilation of quotes, facts, pictures, wit and wisdom – all packed into easy‐to‐digest, bite‐sized spreads. If you want to succeed in life or business, this book is a must.
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Author: PAUL ARDEN
Format : Paperback
ISBN: 9780714843377
Size: 12.07 x 1.59 x 17.78 cm
Pages: - 128 pages
Publisher: Phaidon
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Product Code: IDB-5507
Product Code:
IDB-5507
